“I have had the privilege of collaborating with Marcello for several years. [He] is a personable professional who wants as many details as possible to deliver an outstanding design. His expertise and attention to detail result in original and compelling content visualizations. He consistently goes above to help his team. Marcello is a brilliant designer because of his inventiveness and drive to satisfy clients.”

-Melissa E., Public Information Officer at City of Austin, TX

"When the deadline is fast approaching and the client needs impressing, Marcello is your man. I've been consistently blown away by his ability to quickly produce quality visuals and layouts. I found that collaborating was always easy. He's extremely versatile and open to direction, and he's always willing to push the envelope."

-Courtney A., Content Director at Haute

Hello there! I’m Marcello.

I am a design thinker with a strategist’s brain and a technologist’s curiosity. 20 years of experience with a demonstrated history, specializing in transforming data into actionable insights in a clear and concise way through impactful visual storytelling. My work history includes communications, design, research and analysis, project management and strategic planning. My experience has given me great perspective on how to work effectively in any role.


MY APPROACH

  1. Empathize
    Understand the problem by researching, observing and collecting information about the user's needs.

  2. Define
    Analyze and synthesize 
the gathered informations to define and prioritize 
the core problem.

  3. Ideate
    Brainstorm multiple ideas to generate potential solutions by thinking outside the box.

  4. Prototype
    Design an early model 
of the product that solves the identified problem.

  5. Test
    Test the product with users and iterate on it based on insights